I have several hundred true blog followers to my website and they have been thirsty for knowledge on social media, search engine optimization and anything metrics – 30,000 page views to be exact.
Therefore, I feel it necessary to provide the following links that represent the most clicked, viewed and downloaded blogs from my website for 2010 – just in case anyone needs these resources again.
Top 2010 Blogs (ranked in order by page views)
Staying Nimble: Social Media 2010 - According to several leading experts, social media has been the number one priority in 2010. Social media will be used by organizations to lift their brand, stay connected to customers while using networks to grow their lead-gen pipelines. To learn how your organization can capitalize on what others are doing, check out these ‘top’ resources, articles and blogs from leading subject matter experts.
Don’t Miss This One: Connecting Social Media and Email - I find it interesting that most organizations don’t realize that e-mail marketing is the original ‘backbone’ of social interaction and should always be part of the social mix. Simply adding some ‘integrated’ content will aid in elevating your brand – not to mention ROI for your social campaigns.
Get it here: Search Engine Optimization Blogs - Great post by Hubspot on a few dozen SEO blogs everyone should read or minimally have in your arsenal.
Social Media Resources You Can’t Live Without - Whether it’s starting a social media campaign, integrating social media into your advertising or simply setting up a Facebook fan page, it is always wise to seek out experts who have proven experience (and metrics) to help guide you in your social media initiatives.
Social Analytics: The Next Frontier - Let’s face it folks, social analytics is a new frontier – not anything like the analytics and metrics tracking we’ve used for advertising, direct mail or other one-way channel marketing.
Get It Right The First Time: Web Metrics - Many organizations are obsessed with volume – measuring their web metrics strategy by how many web pages that were viewed or by how many people that have visited. In many cases, this type of information is meaningless as it is not directly linked to a web plan or strategy.
Writing for Social Media - If you want consistent social media success, you have to understand what social media users crave. For social media content, that means understanding the type of content social media users want.
Your Entire Organization Benefits From Web Analytics - You finally launched a much-anticipated Web 2.0+ web site and you can’t wait to hunker down and review your analytics. How do you gauge if your analytics for your site are appropriate, measurable and definable? And most importantly, who in your organization would benefit?
As we move forward in 2011, it will be fun to watch the exploding world of social media and how it will affect all channels in the marketing mix.
Happy New Year to all my blog fans and a hearty welcome to all new visitors.