“Web Content Management Systems (CMS) are software toolkits that automate the rapid deployment from multiple sources. Web content management systems (CMS) are collections of application programs and middleware that automatically organize the content for your website according to rules you set up.”
Tony Freeman at DeepBridge Technologies
Stay true to the rationale
The benefits for a CMS that is the right fit for your organization can improve brand position, elevate the user experience, aid in customer conversion while providing content that is timely and relevant.
Most times, organizations will agree to a CMS as they think it will reduce the need for IT services and/or eliminate full-time positions. On the contrary, the use of a CMS will actually require dedicated resources and several defined skill sets. Moreover, if the wrong CMS is deployed, financial risks can be high. Be aware that it's not software you're introducing to your company, but change.
What kind of software do you really need?
Defining the exact nature of your CMS requirements can be daunting but a necessary business process. Sites often termed brochureware will migrate to a CMS that is strictly content-based whereas sites with e-commerce, digital assets, sophisticated collaboration (CRM) or enterprise integration will require a hardier CMS with more functionality.
Start by drafting your CMS requirements and creating a formal RFP. This should be a project in and of itself, with the appropriate resources and relevant stakeholders allocated to make sure that it is done well. The RFP should include suggested infrastructure and technologies and offer vendors an opportunity to suggest alternatives as long as the suggestions are accompanied with a detailed explanation and justification.
Careful scrutiny should be given to vendors that provide training, yearly licensing and version upgrades, maintenance and support – bundled or unbundled in the fee negotiation.
If you do your homework correctly, your CMS will have a five to ten year shelf-life and provide the organization with a defined return on investment.
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Denice MacDonald
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Gartner recently commented on the future of open source and this is an excellent blog in response. As most of you know, Gartner, Like Forrester, is a renowned ‘thinktank’ for enterprise-wide commentary.
In summary, Gartner suggests that we're years away from enterprise adoption of the following open-source software categories:
- Content Management (5-10 years);
- Enterprise Service Bus (5-10 years);
- J2EE Application Servers (2-5 years); and
- IP Telephony (2-5 years).
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